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You Can't Photograph
What You Can't Find
Case Studies in Fieldcraft
You can nail your exposure. You've spent real time learning your autofocus system and it shows. You watch all the YouTube channels, read all the blogs, keep up with the latest techniques.
So why aren’t your photos getting better?
Because what’s really holding you back isn’t a technical problem.
What makes wildlife photography different is the wildlife. If you can’t find animals, if you can’t get close to them, if you can’t predict how they will behave and move, then you never really have a chance to use all those technical skills.
This book was written to help you change that.
THE REAL PROBLEM
Your camera isn't the reason youre wildlife photography isn’t getting better. Your fieldcraft is.
I’ve spent twenty years finding and photographing wildlife for the industry’s biggest names and magazines. Here is the cold, hard truth: If watching another YouTube video about autofocus or AI noise reduction was going to make you a better wildlife photographer, it would have happened by now.
The wildlife photography education industry has sold us a myth: that wildlife photography is just a technical challenge. They want you to believe that if you just mastered your autofocus system, dialed in the right custom buttons, or bought more expensive cameras and lenses, the shots would follow.
But gear and settings are just the low-hanging fruit. Knowing your camera doesn't make you a wildlife photographer, it just makes you a photographer - no different from people who photograph weddings or pets or for a school’s yearbook.
If you want to move past the plateau and frustration of feeling like no matter what you do your photographs just never seem to improve, you have to look at what real working pros and documentary filmmakers actually do. Their success isn't hidden in a menu setting; it’s hinged on Fieldcraft.
But fieldcraft isn't about wearing camo or crawling around in the mud.
Fieldcraft is everything that happens before you pick up the camera. It’s the art of finding subjects without following a crowd of big lenses. It’s about understanding how to get close. It’s reading behavior, predicting what the animals will do, and ethically working around that wild animal so you can create the best compositions possible.
Fieldcraft is what gives you the control that allows your technical skills to finally matter.
In this free eBook, I break down 5 case studies that show you why it’s fieldcraft, and not gear or settings, that’s really the secret sauce of wildlife photography.
ABOUT THE AUTHOR
Jared Lloyd is a professional wildlife photographer, conservation journalist, and the founder and editor of PhotoWILD Magazine — the only publication dedicated to ecological literacy and the art of fieldcraft for wildlife photographers.
With over twenty years photographing wildlife across North America, Jared developed a conviction that the most important education a wildlife photographer can receive has nothing to do with cameras and settings. It has everything to do with the natural world.
PhotoWILD exists to close that gap — and this book is where that education begins.